Driver App
Profit reduction and fluctuations in delivery ETA are caused by drivers choosing their own routes.
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Overview
Approach
Deliverables
Problem
Profit reduction and fluctuations in delivery ETA are caused by drivers choosing their own routes.
Proposed Solution
Update the app experience with a guided workflow, limiting drivers ability to deviate from assigned routes.
Approach
Researching & Iterating
I spent the first few weeks understanding the driver experience from technical and product level.
I shadowed several drivers and had many conversations with developers and dispatch leads.